Miami Startup Pioneers Scenting Services for Homes and Businesses
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Miami Startup Pioneers Scenting Services for Homes and Businesses

Irina Egorov
Irina Egorov
Miami, United States October 14, 2026 2 min read

Miami Startup Pioneers Scenting Services for Homes and Businesses

Miami Startup Pioneers Scenting Services for Homes and Businesses

The Scent Standard, a Miami-based startup founded by childhood friends and natives Michael Acosta and John Raine, is revolutionizing the way homes and businesses can experience personalized scents. The company, which launched in May, offers a scenting service that includes installation, maintenance, and subscription management. The founders, who had a shared background in finance and banking, saw a gap in the market and decided to address it by partnering with HVAC operators. Miami's growing luxury market has made it a natural testing ground for the startup, which is now profitable within four months of launch. Customers have already ranged from boutiques to medical spas, and the company has already worked with local establishments like Ferrari of Miami and Westminster Christian School.

What It Means for Residents: If you're looking to give your home or business a unique and personalized scent, The Scent Standard could be the solution. As the company continues to expand, its services are likely to become more accessible and cost-effective, making it an attractive option for anyone who wants to enhance their living or working environment with scent.

What to Expect Next: The Scent Standard is set to continue its growth and explore new markets with its scenting services. Expect to see more residential, retail, and commercial spaces benefiting from personalized scents in the near future.

Written by:
Irina Egorov
Irina Egorov

Russian expat, 3 years in Miami. Writes about the practical side of living here.

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